NEWSLETTER ON SERIALS PRICING ISSUES

NS 11 - October 21, 1991

Editor: Marcia Tuttle

ISSN: 1040-3410


CONTENTS

NS11.1 REFEREED E-JOURNALS: PRIORITIES, Stevan Harnad and Betty Sawyers

NS11.2 COLLOQUIUM ON INFORMATION FUTURES IN THE ACADEMIC WORK- PLACE, Linda Reida

NS11.3 FROM THE MAILBOX


NS11.1 REFEREED E-JOURNALS: PRIORITIES

Stevan Harnad, Editor, PSYCOLOQUY, HARNAD@PRINCETON.EDU; and Betty Sawyers, Ohio State University, SAWYERS@MAGNUS.ACS.OHIO- STATE.EDU.

[The first part of this contribution, by Harnad, appeared on SERIALST.]

The implications of refereed electronic journals are (at least in my view) nothing short of revolutionary. I fervently hope that the revolution will be hastened, not retarded, by the fact that the first high profile venture in this domain has chosen to regard the early days of the new medium as a "race" (as described in the Sept. 11 CHRONICLE OF HIGHER EDUCATION article), and one in which they were the first, when in reality other peer-reviewed electronic journals have pre-dated both that AAAS journal and the (inconsequentially) earlier, likewise peer-reviewed electronic journal, PSYCOLOQUY, co-edited by Perry London and myself, sponsored by the APA (American Psychological Association), and available to libraries and individuals for free.

[Note: The CHRONICLE OF HIGHER EDUCATION, Sept. 11 article includes a sidebar citing 6 peer-reviewed e-journals, including PSYCOLOQUY, with annotations as to their content & information on how to contact them.- SERIALST Editor]

As a start on the literature about the scholarly implications, priorities and precursors of the new medium, you might try:

     Harnad S. (1991, forthcoming) Interactive Publication: Extending
     the American Physical Society's Discipline-Specific Model for
     Electronic Publishing. Serials Review (Special Issue on Economic
     Models for Electronic Publishing).

     Harnad, S. (1991) Post-Gutenberg Galaxy: The Fourth Revolution in
     the Means of Production of Knowledge. Public-Access Computer
     Systems (PACS) Review 2 (1) Special Section on "Electronic Serials 
     on Bitnet."

     Harnad, S. (1990) Scholarly Skywriting and the Prepublication
     Continuum of Scientific Inquiry. Psychological Science 1: 342 -
     343.

     Harnad, S. (1986) Reviewing the Reviewers. Review of S. Lock, A
     difficult balance: Peer review in biomedical publication, Nature.

     Harnad, S. (1985) Rational disgreement in peer review. Science,
     Technology and Human Values 10: 55 - 62.

     Harnad, S. (1984) Commentary on Garfield: Anthropology journals:
     What they cite and what cites them. Current Anthropology 25: 521
     - 522.

     Harnad, S. (1984) Commentaries, opinions and the growth of scientific 
     knowledge. American Psychologist 39: 1497 - 1498.

     Harnad, S. (ed.) (1982) Peer commentary on peer review: A case
     study in scientific quality control. New York: Cambridge University Press.

     Harnad, S. (1979) Creative disagreement. The Sciences.  19: 18 -
     20.
[End of SERIALST message.]

Here is some more background information:

The exact quote (from Pat Margan of AAAS) was "It's a race. We want to be first." Then in the AAAS/OCLC Press Release of September 24, 1991, Richard Nicholson, AAAS executive officer and the journal's publisher is quoted as saying (of the new journal, which is "slated to appear in April 1992") that it "will combine the rigorous standards of the most prestigious research journals with the immediacy of online technology, making it the first scientific journal to do so," followed by a quote from the new journal's editor, Edward J. Huth (not necessarily with the same intent) that "Unlike scientific bulletin boards and databases, CURRENT CLINICAL TRIALS will publish only findings that have passed the process known as peer review, in which research articles are screened by scientists before they are published."

Now, I think I won't be the only one who finds Nicholson's statement simply incorrect (although "first...most prestigious" does leave the matter in a subjective maze of superlatives), but, more important in my view, it also has the priorities all wrong: Assertions of priority are not a priority at this time; producing high quality peer reviewed electronic journals is (and several of us have been at work doing that since well before April 22, 1992), together with actively exploring and developing the unique capabilities of the new medium and working to attract readers and authors to it. I even have a conjecture as to why AAAS/OCLC are beating the drums so fervently about beside-the- point horse-race issues: Because they want to put a hefty price tag on their electronic journal (having presumably already invested a lot in it, much of it, apparently, toward emulating the familiar look and feel of a print journal). In that they are certainly the first.

But there are some of us who hope that the economies of the new medium will be such that electronic journals will not just be "priced competitively with print journals" but that they will either be available free, or only for the true cost of producing them. (The APA, which subsidizes the electronic journal I co-edit, PSYCOLOQUY, has provided an annual start-up budget of $10,000. If and when they elect to recover that from subscriptions, it translates, at the current (very conservative) estimate of 2500 individual subscribers, to $4 per subscriber per year! If the number of subscribers were augmented by the number of libraries and institutions I expect will soon subscribe, the unit price would go down to well below $1 per annum.) And striving to duplicate the look and feel of print journals may not be the optimal way of exploiting the unique potential of the new medium, or even of attracting authors and readers: That's an empirical question.

Let me close by appending a recent exchange with a librarian who subscribed (free) to PSYCOLOQUY, in which I make some suggestions as to what libraries might do to promote the use of the new medium.

-----

Date: Tue, 8 Oct 91 16:38:30 EDT

From: Betty Sawyers

Subject: Back issues of Psycoloquy

I have today placed a subscription to Psycoloquy for the OSU Libraries, and acquired the available back issues from the ftp source at Princeton.

Volume 2, issue 6 was not present. Is this an oversight, or is it truly not available?

In addition, the file identified as volume 1, issues 1-7, I thought would contain seven issues, but can only identify 3. The first of these contains 7 articles beginning with Sleep Disorders Centers: Query; the second has 3 articles beginning with Affiliative and Sexual Differences in Rhesus Monkeys; and the third has 5 articles beginning with Discussion on Cultural Systems. I realize that these early issues contained no volume/issue identification, but wondered if you could tell me which of the first 7 these 3 are. I'm also interested in knowing if the remaining 4 issues are available.

Betty Sawyers

-----

Dear Ms Sawyers,

I have forwarded your query to the Assistant Editor in charge of archiving, Dr. Malcolm Bauer, who will reply to you directly. Let me only add that PSYCOLOQUY is still in its formative stage and is undergoing changes as the new medium evolves -- changes of format as well as content. We will remain flexible until it becomes clear that we've reached a provisional optimum. The submission rate is also just beginning to rise, so it is very likely that there were gaps in the early issues as we do not archive the Newsletter sections (which contain dated announcements, conference notices, tech report availability notices, employment announcements, etc.), only the refereed journal sections.

Congratulations on taking the initiative to subscribe to PSYCOLOQUY for the OSU system. The libraries will be valuable collaborators in developing this new medium, making it available, and demonstrating its (in my opinion revolutionary) potential. If I may make one suggestion: Don't emphasize the old features of paper publication by focusing on the hard copies. Rather, make PSYCOLOQUY and other new electronic journals readily available to your users through public access terminals similar to your catalogue searching terminals that allow users to access them electronically, preferably in a friendly Usenet format. (PSYCOLOQUY is also available as the moderated Usenet group: sci.psychology.digest -- a first approximation format I would urge the libraries to consider provisionally adopting.)

Sincerely,

Stevan Harnad

Editor, PSYCOLOQUY

-------

Date: Fri, 11 Oct 91 13:58:07 EDT

From: Betty Sawyers

To: harnad@princeton.edu, tuttle

Subject: Electronic Journals

We at OSU totally concur with your desire to have libraries and others take advantage of the technology rather than converting the information to hard copy. At OSU we are making electronic journals and newsletters available electronically over OSU's campus-wide information service as a joint effort of University Libraries and Academic Computing Services. Those titles that we categorize as "journals" contain substantive articles or works of fiction that are refereed. For these titles, all current and back issues will be accessible online. Those categorized as "newsletters" generally contain news of topical interest to an audience in a particular subject area; only the most current issues of these titles will be available online.

All electronic journals and newsletters will have entries in the Libraries' online catalog, indicating that they are considered a part of the Libraries' collections, but they will be accessed through the campus-wide information network operated by Academic Computing Services. Thus, the location shown for a psychology journal published in print form will be the Education/Psychology Library (EDU), and the location shown for PSYCOLOQUY will be the campus-wide information service (CWS).

We presently have the current issues of five journals and five newsletters available for the campus community to access. By the end of next week we plan to add more titles (including PSYCOLOQUY) and make all available back issues of the journals available. The menu for journals now shows the title and issue identification of one issue each of five titles. In the format to which we'll be moving next week, the user will be first presented with a menu of titles through which s/he can page forward and backward. When a title is selected, a listing of all available issues in inverse chronological order (i.e., most recent issue first) will be displayed; again it will be possible to page forward and backward through the list.

Once an issue has been selected, it can be viewed using software that will allow paging forward and backward, as well as searching for particular character strings. Thus if a table of contents is included in a journal, the reader can search for a character string from the title or an author's name and proceed directly to that article without having to page through the issue to reach it.

Our intent is to handle these titles exactly as we would titles in the more traditional print format in all areas except method of access. Here we will take advantage of their unique technological characteristics by providing electronic access rather than converting them to print form. In all other respects they will follow the same procedures and be recorded in files and catalogs just as are titles received in print form.

NS11.2 COLLOQUIUM ON INFORMATION FUTURES IN THE ACADEMIC WORKPLACE

Linda Reida, Western Carolina University, Cullowhee NC, ELLERN@WCUVAX1.BITNET.

Exciting the academic community about the information future was the goal of "Turning the Corner," a colloquium sponsored by Hunter Library at Western Carolina University in September. Instigated by Serials Librarian Mary Youmans, the meeting attracted 52 teaching faculty, 20 academic administrators and 40 library staff members from WCU and surrounding institutions of higher education.

Dr. Richard Rowe, President of Faxon, spoke on the present and future impact of the information explosion on universities and libraries. He described how tenure and accreditation standards have burdened libraries with collections judged on size instead of use or usefulness. Having items on the shelves "just in case" someone, someday might need or use them can no longer be supported. Information technologies will enable libraries to shift emphases from their collections to their ability to provide access to information regardless of where it is. Researchers will become accustomed to online document delivery services, receiving information "just in time" to suit their needs.

When asked how accrediting agencies could be persuaded to change standards which are based on the size of the collection, Dr. Rowe replied, "Just say no." He advised libraries and academic units to create their own standards of excellence based on access, use, and whatever is pertinent to a particular program of study, then determine ways to measure the effectiveness of their standards. This documentation would be given to the accrediting agencies in lieu of numbers of titles and volumes.

Also speaking was George Brett of the Microelectronic Center of North Carolina. He described the information infrastructure in North Carolina, some of which is not available in the western part of the state.

William J. Kirwan, WCU University Librarian, saw the colloquium as a crucial step in pressing for faster implementation of technologies on campus and in the region. As one consequence of the meeting, some faculty who are still reeling from heavy periodical cuts have expressed an eagerness to explore online searching and document delivery services.

NS11.3 FROM THE MAILBOX

The mailbox is: TUTTLE@UNC.BITNET.

>From Susan Cady, Lehigh University Libraries, SCAO@NS.CC,LEHIGH.EDU:

     News is beginning to filter out among private college and university 
     libraries in Pennsylvania that the state's new 6 percent periodical 
     tax will apparently apply to all of their purchases of periodicals 
     published with quarterly or greater frequency. This is a low blow on 
     top of all the other serial pricing problems.  The act imposes a 6 
     percent periodical tax on "the purchase price on each separate sale 
     at retail of a periodical and upon each separate mail-order 
     subscription for a periodical." Although most private academic 
     institutions are exempt from sales tax, this law states that other 
     than the governmental exemption and the resale exemption, none of 
     the sales tax exemptions or exclusions shall apply to this tax. 
     Efforts are underway on a number of fronts, including the Pennsylvania 
     Library Association, to change this situation.
On the other hand, there's a little good news from California by way of Jim Thompson, University of California, Riverside, THOMPSON@UCR. BITNET:

     Flash -- Gov. Wilson (Ca.) has signed a bill exempting library
     journal subscriptions from the state sales tax (applied to journals 
     this year as part of a budget-crisis package) PROVIDING the
     journals have no commercial advertizing or are published by nonprofit 
     publishers.

[From editorial board member Deana Astle, DLAST@CLEMSON.BITNET: I am particularly intrigued by the exemption made in the California sales tax on journals. If only those journals with advertising which are published by commercial firms are taxed, imagine the recordkeeping! TIME, NEWSWEEK, etc. would be taxed, while the JOURNAL OF THE AMERICAN CHEMICAL SOCIETY wouldn't. And we thought agents' bills were complex already!]

>From Peter Graham, Rutgers University, GRAHAM@ZODIAC.BITNET:

     Hamaker noted [in NS 9] some articles he found useful in a
     recent issue of AUSTRALIAN & NEW ZEALAND JOURNAL OF SERIALS  
     LIBRARIANSHIP. I have always considered this title a good
     example of serials inflation, i.e., a journal that is going
     after a market instead of responding to a real need. But I
     don't know the journal;  is Charles suggesting by his note
     that it is in fact quite worthwhile? The Haworth journals
     tend to be pricey, be aimed at very precise niches in the 
     semi-professions, and to have editorial boards that approach 
     integral percentage points of subscription lists.
Hamaker, NOTCAH@LSUVM.BITNET, replies:

     Thanks for your query re the Haworth journal. I am not at
     all suggesting it is a good journal. However, since we have
     some Australian librarians who get the Newsletter, if those
     articles are any good, we should have a summary of them. I
     was really trying to get to people who don't contribute to
     the newsletter.

>From Lois Pausch, University of Illinois Urbana/Champaign, PAUSCH@UIUCVMD. BITNET:

     After re-checking my figures several times, it now appears
     that the increase for Pergamon journals in Geology will be
     approximately 37.9 percent. This is appalling considering
     that the projected increases in all types of journals for
     1992 was somewhere between 8 percent and 10 percent. How are
     libraries going to be able to afford this kind of increase
     if all other publishers' prices go up even at the lower
     rate? I do have to qualify this by saying that the prices 
     of those journals priced in dollars only going up between 15
     percent to 24 percent, but even those are too high. Also,
     one of the journals on the list was listed as "status
     unknown" last year and the comparison price I used was from
     1989, but still???

>From John Clouston, University of Western Ontario, CLOUSTON@LIB.UWO.CA:

     The University of Western Ontario will be undertaking
     serials cancellations worth $450,000 next year. Since misery
     loves company, I'd be interested in knowing whether the
     magnitude of our project is unusual, or if other mid-sized
     institutions (ca. 25,000 students) are contemplating
     anything similar, and, if so, what dollar value you are
     targetting. This year we are basing our targets for the 7 
     library systems differentially on a maximum serials/
     monographs ratio by discipline, since we felt that flat
     across-the-board percentage reductions were penalizing the
     low-cost libraries, which had to cancel proportionately more
     titles from already decimated serials lists to make up their
     albeit lower targets. I'd also be interested in learning of
     other libraries' approaches to apportioning targets among
     libraries and disciplines.

>From Barbara Loomis, University of Illinois Champaign/Urbana, LOOMBAR@ UIUCVMD.Bitnet:

     We have recently been notified that the JOURNAL OF IMAGING
     SCIENCE, which cost $80 and had 6 issues/year, and the
     JOURNAL OF IMAGING TECHNOLOGY, which cost $80 and had 6
     issues/year, are now going to merge into one title, the
     JOURNAL OF IMAGING SCIENCE AND TECHNOLOGY, with 6 issues/
     year, for $120. At a practical level, we save $40 per 
     year, but actually the cost of this journal has increased by
     50 percent.

     As is rampant in our society as a whole, the packaging
     remains the same, but the ingredient inside becomes smaller.
     I suppose that if the person who won the contest years ago
     by a razor blade company on a way to increase its profits
     and sales had not won with his suggestion, someone else
     somewhere would have come up with the same idea. To increase
     sales reduce your package of 24 razor blades to 20 at the
     same price. Many of these 'increased' issues are smaller
     than prior issues. We are paying more for less. I do not
     think I am imagining this. Many of these increased issue
     journals have a smaller number of pages in their issues.

>From Joe Pukl, University of South Carolina, D020185@UNIVSCVM.BITNET:

     We were very skeptical about Pergamon's new pricing policy
     and its effect on our materials budget. Despite Kim
     Cavellero's assurances that the price of the average package
     would not be higher, I did a study of our Pergamon journals,
     the 1991  price that was paid compared to the Pergamon
     catalog price converted at L1 = $1.60. The University of
     South Carolina's Thomas Cooper Library subscribes to 137
     Pergamon titles. To receive the 1991 year for these
     subscriptions the Library paid $89,850, but after the policy
     change the Library will pay $103,482 for the same titles for
     1992. The difference of $13,632 represents a 15.2 percent
     increase in price. Pergamon, however, advertised 41 of these
     titles, or 29.9 percent, as having a frequency or page-
     number increase for 1992.

++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

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++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ The NEWSLETTER ON SERIALS PRICING ISSUES (ISSN: 1046-3410) is published by the editor as news is available. Editor: Marcia Tuttle, BITNET: TUTTLE@UNC.BITNET; Faxon's DataLinx: TUTTLE; Paper mail: Serials Department, C.B. #3938 Davis Library, University of North Carolina at Chapel Hill, Chapel Hill NC 27599-3938; Telephone: 919 962-1067; FAX: 919 962-0484. Editorial Board: Deana Astle (Clemson University), Jerry Curtis (Springer Verlag New York), Charles Hamaker (Louisiana State University), James Mouw (University of Chicago), and Heather Steele (Blackwell's Periodicals Division). The Newsletter is available on BITNET and ALANET. EBSCO and Readmore Academic customers may receive the Newsletter in paper format from EBSCO and Readmore, respectively. Back issues of the Newsletter are available electronically free of charge through BITNET from the editor. ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++