NEWSLETTER ON SERIALS PRICING ISSUES

NO 137 -- April 9, 1995

Editor: Marcia Tuttle

ISSN: 1046-3410


CONTENTS

137.1 RESPONSE TO FLAXBART ARTICLE IN NO. 134

137.2 _ADVANCES IN SERIALS MANAGEMENT_ CALL FOR PAPERS, Cindy Hepfer

137.3 RISING PAPER PRICES, Mark Funk

137.4 RESPONSE TO NAYLOR ARTICLE IN NO. 134, Andrew Odlyzko,

137.5 SOCIETY FOR SCHOLARLY PUBLISHING ANNUAL MEETING, Ed Barnas

137.6 RESPONSE TO HAMAKER'S HAYMAKERS, Hannah King


137.1 RESPONSE TO FLAXBART ARTICLE IN NO. 134

Ellen Finnie Duranceau, Peter Stangl, Paul Ginsparg

From: Ellen Finnie Duranceau, Massachusetts Institute of Technology, 

efinnie@MIT.EDU:



Marcia, thanks for the several recent NSPI's, all of which have been pro-

vocative and interesting.



I have a comment in response to David Flaxbert's item 134.3, regarding the 

relative difficulty of accessing journal articles over the internet, rather 

than in paper.  



I disagree with Mr. Flaxbert. While no one could be fonder of the physical 

book itself, and more anxious about the potential demise of the good old 

codex format -- when it comes to quickly getting my hands on an a work-

related journal article, I'd go for internet access over searching the 

shelves of bound periodicals or filling out an ILB request (as Mr. Flaxbart 

proposes) any day. 



Months ago, when working on a Balance Point column for _Serials Review_, I 

retrieved an earlier version of Andrew Odlyzko's "Tragic Loss or Good Rid-

dance: the impending demise of traditional scholarly journals,"(the paper 



Mr. Flaxbart discusses as being difficult to access over the internet) in 

about 30 seconds -- I either ftp'd it or got it from a gopher or web site, 

I don't recall which. I had the paper, read it, and gave it to a colleague, 

all in the space of about an hour. 



Contrast this with the last time I sought a paper copy of a journal arti-

cle. First off, that was a long time ago -- I find the activation energy to 

be much higher because I can't simply fit the search and retrieval seam-

lessly into my normal workday. Second, when I do search, I often find that 

the issue I need is not on the shelf or is being bound. If I do locate it, 

I have to make a photocopy, since I want to be able to transport it conven-

iently and mark it up. So I have to go to the copier, and then reshelve the 

journal (I feel guilty leaving things about for the stackers). If our li-

brary doesn't receive the journal, I have to fill out an ILB request and 

wait several weeks to obtain the item. (Yes, this could be rushed in an 

emergency, but these requests are rarely emergencies.) Clearly both of 

these options take much longer than 30 seconds.



Suffice it to say that I would simply NOT have read Odlyzko's article if it 

had not been available over the internet. 

----- 



>From Peter Stangl, Stanford University Medical Center, 

peter@krypton.stanford.edu:



Just a brief note on the Odlyzko paper's URL: I got timed out waiting for 

the connection to be made...

-----



>From Paul Ginsparg, Los Alamos National Laboratory, 

ginsparg@qfwfq.lanl.gov



Your readers might be interested to have a look at my comments to the Amer-

ican Physical Society at the meeting here in October. They are available on 

the www at 



                 http://xxx.lanl.gov/blurb/pg14Oct94.html



Note that access info does not "take up 42 lines of email text (four 

screens on a [10 line?!?] terminal), nor require that the user know a fair 

amount about FTP, PostScript decoding, decompression programs, URL proto-

cols, and so on..." Just requires an ability to point and click (demon-

strably within even the limited capabilities of the current millions of www 

users), and subsequently a reading ability of the English language (the 

problematic part).

137.2 _ADVANCES IN SERIALS MANAGEMENT_ CALL FOR PAPERS

Cindy Hepfer, Health Sciences Library, SUNY-Buffalo, HSLCINDY@UBVM.cc.buffalo.edu.

[Received March 18, 1995. -ed.]



                              CALL FOR PAPERS

                 ADVANCES IN SERIALS MANAGEMENT, VOLUME 6



The first volume of Advances in Serials Management, published by JAI Press, 

Inc., appeared in 1986 under the editorship of Marcia Tuttle and Jean G. 

Cook. Volume 5, which was edited by Marcia Tuttle and Karen Darling, is 

currently in press and expected by the end of the summer of 1995.



The table of contents for Volume 5 includes:



-Scholarly Publishing: Today and Tomorrow

     Nancy L. Eaton, Cynthia Dobson, and William K. Black

-A Prehistory of Electronic Journals: the EIES and BLEND Projects

     Bernard Naylor and Marilyn Geller

-Serial Linking Notes and MARC 760-767 Fields in OPAC Displays

     Joe Altimus

-Government Publications as Serials; Serials as Government Publications

     Charles A. Seavey

-Integrating Depository Documents Serials into Regular Serials Receiving

     and Cataloging Routines at the University of Oregon Library

     Karen D. Darling

-Publisher/Vendor Relations

     Mary Devlin and Ronald Akie

-Listservs within the Pantheon of Written Materials

     Sharon H. Domier



                              CALL FOR PAPERS



With Volume 6, Advances in Serials Management will have a new editorial 

team which invites potential contributors to contact one of us to discuss 

your topic, the submission deadline and other procedural matters.

The scope of _Advances in Serials Management_ will continue to include 

papers on all aspects of serials management from a variety of perspectives. 

Publishers, vendors and librarians are encouraged to submit. Included in 

the range of serials management topics are acquisitions, document delivery, 

e-journals, vendor issues and relations, publishing, cataloging, reference, 

collection development/management, budgeting, gifts and exchange, union 

listing and relevant organizational issues. New trends and emerging tech-

nologies as well as state of the art discussions regarding serials are 

encouraged. Papers which are co-authored and present two or more perspec-

tives on an issue are also welcomed.



If you would like to contribute to Volume 6 of _Advances in Serials Manage-

ment_, please contact one of the following editors.



Julia Gammon                      	 	Cindy Hepfer

Acquisitions Department            	Serials Department

Bierce Library                    	 	Health Sciences Library

University of Akron               	 	Abbott Hall

302 Buchtel Common                 		State University of New York at Buffalo

Akron, OH 44325-1708              	 	3435 Main Street

216-972-6254; Fax: 216-972-6383    	Buffalo NY 14214-3002

jgammon@uakron.edu                 	716 829-2139; Fax: 716 829-2211

                                   			hslcindy@ubvm.cc.buffalo.edu

Teresa Malinowski

Serials Section

University Library

California State University, Fullerton

800 N. State College Blvd.

Fullerton, CA 92634-4150

714-773-3713; Fax: 714-449-7135

tmalinow@fullerton.edu

137.3 RISING PAPER PRICES

Mark Funk, Cornell Medical Library, mefunk@med.cornell.edu.


The following comes from the March 27, 1995 issue of _Digital Medial Per-

spective_. I thought it might be of interest to the Newsletter readers.  

Quotation permission and subscription information are included at the 

end.

                 ________________________________________



        How the Rise of Electronic Media is affecting Paper Prices



              by Jonathan Seybold, publisher of Digital Media



Papermaking has been a cyclical business. Business was bad in the last 

recession. As the economy has improved and demand has gone up, the price of 

paper has been rising dramatically. Newsprint has seen the biggest gains, 

but the increases will be across the board.



Normally, you would expect this to prompt paper companies to build more 

capacity, and for this capacity to come on line just in time for the next 

slump in demand. However:



- Papermaking is messy. Paper companies are under environmental pressure. 



The costs/exposure on this are still not entirely known. But a number of 

companies have chosen to close down old mills rather than try to bring them 

up to compliance with current regulations.



- New paper mills are expensive. It can cost $500 million to build a new 

mill.



- Like all the rest of us, the paper company executives read all of the 

press stuff about the Information Highway, the rise of online services and 

the decline of paper-based publishing.



So, paper companies are looking at the situation and saying, "This has 

always been a cyclical business. Now, on top of this we have continuing 

environmental woes and a general consensus that significant chunks of our 

market will be moving away from paper. Why should we invest in a new paper 

mill?"



In essence, the fear of electronic media is causing paper companies not to 

invest in new capacity. This, in turn, will insure that the cost of paper 



continues to rise which will, of course, push publishers into electronic 

publishing and away from paper. The fear creates its own reality.

                 ________________________________________



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137.4 RESPONSE TO NAYLOR ARTICLE IN NO. 134

Andrew Odlyzko, AT&T Bell Laboratories, amo@research.att.com.


Bernard Naylor's attempt to determine the willingness of scholars to give 

up journals in favor of preprint servers like Ginsparg's is an excellent 

idea. However, I feel he is not going to receive meaningful answers unless 

he rephrases his question. Right now he is simply asking whether scholars 



are ready to drop journal subscriptions. They have absolutely no incentive 

to do so, since journals are paid for from library budgets that usually 

have no visible connection with what the scholars do. If I am asked only 

whether I would like to be chauffeured to and from work each day, I will 

surely say yes. On the other hand, if I am told that I can have this serv-

ice, but only if I take a 30% pay cut, give up going to conferences, and 

have to work with obsolete equipment, I will say no.  



A better way to proceed would be to ask each department something along the 

lines: "Would you be willing to cancel most of the journals in your field 



if this would give you three additional postdocs?" That would force the 

scholars to really evaluate the value of their journal subscriptions and 

whether they can be replaced by preprint servers.  
137.5 SOCIETY FOR SCHOLARLY PUBLISHING ANNUAL MEETING

Ed Barnas, Editor, _Scholarly Publishing Today_, sptoday@novalink.com.


                            You are invited to

                   The Society for Scholarly Publishing

   ANNUAL MEETING - Managing Content and Technology: What's New, What's 

                           Working, What's Not" 



       May 17 to May 19, 1995 at the Hyatt Regency Cambridge BOSTON

                   ------------------------------------



Join publishers, scholars, and librarians in a series of practical, honest, 

lively discussions on scholarly publishing in today's environment. 



This year's Boston meeting will feature presentations, workshops, and case 

studies on adding value to digital content, fair use and electronic media, 

establishing a presence on the World Wide Web, document delivery, pricing 

models, and electronic subscriptions, among other topics.



For more information, please contact SSP, 10200 West 44th Ave., Suite 304, 

Wheat Ridge, CO  80033.



                        e-mail:5686814@MCIMAIL.COM

                          Telephone: 303-422-3914 

                             Fax: 303-422-8894

137.6 RESPONSE TO HAMAKER'S HAYMAKERS

Hannah King, SUNY Health Library at Syracuse, kingh@vax.cs.hscsyr.edu.

Hamaker's comments re publisher attitudes seem right on the mark. One con-

sequence of maintaining profit margins in the face of a shrinking subscrip-

tion base by increasing prices is the shrinking of their readership base. 

 

Authors do not want to be published in a journal no one reads because their 

paper will be less likely to be cited. Librarians must begin to warn facul-

ty about journals so expensive only a few libraries can afford a subscrip-

tion to them. At the same time, they must also warn faculty that copyright 

fees are increasing so sharply that interlibrary loan of these articles can 

no longer be subsidized for some titles. Publication in journals that are 

hard to find in any library and in which copyright fees discourage either 

interlibrary loan or commercial document delivery will be risky to say the 

least. The heavy use of _Science Citation Index_ for tenure decisions sug-

gests that faculty are no longer evalauted on quantity of publications 

alone. If they need to be cited, they better begin to check with librarians 

about subscription bases and copyright fees. Librarians might want to pub-

lish this kind of information on a regular basis along with ISI rankings 

and usage statistics. When authors begin to avoid publication in overpriced 

journals, the publishers will begin to realize they've been extremely 

short-sighted. I think the success the British Library had negotiating for 

a more reasonable subscription rate and copy policy indicates that publish-

ers are not quite as impervious to market forces as they expect us to be-

lieve.


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Statements of fact and opinion appearing in the _Newsletter on Serials 

Pricing Issues_ are made on the responsibility of the authors alone, and do 

not imply the endorsement of the editor, the editorial board, or the Uni-

versity of North Carolina at Chapel Hill.

+++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++

Readers of the NEWSLETTER ON SERIALS PRICING ISSUES are encouraged to share 

the information in the newsletter by electronic or paper methods. We would 

appreciate credit if you quote from the newsletter.

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The NEWSLETTER ON SERIALS PRICING ISSUES (ISSN: 1046-3410) is published by 

the editor through the Office of Information Technology at the University 

of North Carolina at Chapel Hill, as news is available. Editor: Marcia 

Tuttle, Internet: tuttle@gibbs.oit.unc.edu; Paper mail: Serials 

Department, 

CB #3938 Davis Library, University of North Carolina at Chapel Hill, Chapel 

Hill NC 27514-8890; Telephone: 919 962-1067; FAX: 919 962-4450. Editorial 



Board: Deana Astle (Clemson University), Christian Boissonnas (Cornell 

University), Jerry Curtis (Springer Verlag New York), Janet Fisher (MIT 

Press), Fred Friend (University College London), Charles Hamaker (Louisiana 

State University), Daniel Jones (University of Texas Health Science Cen-

ter), James Mouw (University of Chicago), and Heather Steele (Blackwell's 



Periodicals Division). The Newsletter is available on the Internet, Black-

well's CONNECT, and Readmore's ROSS. EBSCO customers may receive the News-

letter in paper format.



To subscribe to the newsletter send a message to LISTSERV@UNC.EDU saying 

SUBSCRIBE PRICES [YOUR NAME]. Be sure to send that message to the listserv-

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Back issues of the Newsletter are available electronically. To get a list 

of available issues send a message to LISTSERV@UNC.EDU saying INDEX PRICES. 

To retrieve a specific issue, the message should read: GET PRICES PRICES.xx 

(where "xx" is the number of the issue). 

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